{"entity":{"id":5461851,"state":"FL","state_id":"P96000070710","entity_name":"DIRECT ADVANTAGE, INC.","entity_type":"DOMP","entity_type_normalized":"domestic_profit","status":"I","filing_date":"1996-08-22","filing_year":1996,"business_age_years":30,"principal_address1":"3872 50TH AVENUE SOUTH","principal_address2":"","principal_city":"ST. PETERSBURG","principal_state":"FL","principal_zip":"33711","principal_country":"","mail_address1":"3872 50TH AVENUE SOUTH","mail_address2":"","mail_city":"ST. PETERSBURG","mail_state":"FL","mail_zip":"33711","mail_country":"","location_name":null,"location_address1":null,"location_address2":null,"location_city":null,"location_state":null,"location_zip":null,"fei_ein":"NOT APPLICABLE","jurisdiction":null,"county":null,"last_transaction_date":"09222000","report_year_1":"1999","report_date_1":"05041999","report_year_2":"1999","report_date_2":"05041999","report_year_3":"1998","report_date_3":"05141998","agent_name":"Ernest Williami Monrose","agent_type":"P","agent_address":"3872 50TH AVENUE SOUTH","agent_city":"ST. PETERSBURG","agent_state":"FL","agent_zip":"33711","process_name":null,"process_address1":null,"process_address2":null,"process_city":null,"process_state":null,"process_zip":null,"source_file":"cordata0.txt","fetched_at":"2026-05-09 09:09:07","updated_at":"2026-05-09 09:09:07","last_accessed":null,"status_reason":null,"agent_name_raw":"MONROSE             ERNEST WILLIAMI"},"officers":[{"name":"Ernest Williami Monrose","first_name":"Ernest","last_name":"Monrose","title":"Director","title_roles":["Director"],"title_code":"director","is_registered_agent":true,"address":"3872 50TH AVENUE SOUTH","city":"ST. PETERSBURG","state":"FL","zip":"33711","name_raw":"MONROSE             ERNEST WILLIAMI"}],"filing_history":[],"status_history":[],"unknown":["status_history: we do not collect status-change histories from the source feeds, so this empty list means we hold none — NOT that this company's status has never changed. Observed changes we DID see are under `history`."],"verified_domains":[],"history":null,"web_contact":null,"provenance_url":"https://private.rootz.global/api/provenance/FL/P96000070710"}